SOCIAL MEDIA & ADS
Social media that works for your business — not the other way around
Purposeful content and ad campaigns designed as a continuous acquisition channel. We turn attention into qualified leads and growth you can measure.
THE PROBLEM
Most companies post. Few convert.
Posting for the sake of posting consumes time and brings no customers. Your brand shows up, but doesn't sell. The feed fills with content no one asked to buy from, and the ad budget drains away with no clear return. The problem is rarely the frequency — it's the lack of strategy behind each piece and each euro invested.
OUR APPROACH
Presence with commercial intent
We treat social media as an acquisition machine, not a noticeboard. Every organic piece builds authority with the right audience; every paid campaign is built to generate leads and measured down to the cent. Content and paid traffic work together — organic warms up, paid accelerates — always aligned with your business goals and connected to your CRM so no lead is lost.
WHAT'S INCLUDED
A complete, end-to-end service
- Monthly content strategy aligned with commercial goals
- Content creation (design, copy and video formats) with agency quality
- Management and scheduling of posts
- Paid ad campaigns (Meta and, in a B2B context, LinkedIn) with budget management and continuous optimisation
- Lead generation and qualification, integrated into your CRM
- Monthly report with the metrics that matter: leads, cost per lead and return
WHY SHIFTWORKS
Strategy and execution, in the same team
We're neither a freelancer who just posts nor a big agency that treats you as just another number. We offer the curation and closeness of an agency, with the advantage of bringing together brand, content, ads and sales in a single system. The focus is always the business result — leads and ROI — not vanity metrics.
Ready to raise the bar?
Our agency works with a limited number of partners. If you're ready to turn your digital ecosystem into a real growth engine, start with a Strategic Diagnosis.
Frequently asked questions
What does social media management include?
A typical package includes a monthly posting plan aligned with the client's goals (brand authority, increased sales, etc.), management of paid campaigns and monthly results reports.
With what goal are social media managed?
We treat social media as an acquisition channel, with clear and measurable goals, not just presence.