Your shop already has loyal customers. Now sell to those who haven’t come in yet.
For shops, retailers and product brands — gifts, home, fashion, handmade, sport, wellbeing — that sell in a physical shop, online or both, and want the two channels to work as one.
Reply within 24 working hours, from the person who runs your project. No commitment.
Sound familiar?
«The physical shop sells well, but the online shop hardly sells.»
«We sell through Instagram and WhatsApp, and orders get lost.»
«Stock in the shop and in the online shop never match.»
«The product is great, but online it looks like any other.»
«We pay for ads and don’t know what they actually sell.»
Today’s shoppers look online first and decide later — in the shop or on their phone. If the online shop doesn’t live up to the physical one, the customer buys elsewhere.
In 47 seconds
Read the transcript
Your shop already has loyal customers.
Now sell... to those who haven't walked in yet.
Your online store barely sells.
Instagram orders get lost.
And your stock... never adds up.
At Shiftworks, we change that.
One brand, in the window, on the packaging and online.
A fast online store on mobile.
Your product on Google, and when someone asks AI for gift ideas.
And stock and orders... connected between your shop and your website.
Four fronts. One single point of contact.
Make those who find your product online...
want it as much as those who see it in your shop.
What changes
Four fronts, and a single point of contact answering for them.
Being chosen
A brand with its own story and voice, the same in the shop window, on the packaging, on social media and in the online shop.
Converting
An online shop that is fast on mobile, with product pages that show materials, origin and use, and a checkout without obstacles. Options the physical-shop customer already expects: click and collect, simple exchanges, gift vouchers.
Being found
Product and category SEO, presence on Google with the physical shop on the map, ad campaigns measured by sales and not by clicks, and presence when someone asks AI for product or gift suggestions.
Getting organised
Stock, orders and customers connected between the physical shop, the online shop and invoicing, so you stop passing data on by hand and selling what is no longer there.
Want to see how this applies to your business?
Reply within 24 working hours, from the person who runs your project. No commitment.
Proof
The 100's
A gift brand created from scratch in Porto: identity, photography and an omnichannel shop, with the same story as the physical shop on sale online.
See the case
What we do for retail
Frequently asked questions
Which platform do you build the online shop on?
We choose based on how you sell: the number of products, whether you have a physical shop, how you invoice and who will run the shop day to day. We tell you which and why before we start.
Does the online shop connect to the physical shop’s stock and invoicing?
In most cases, yes, when the systems you already use allow it. In the diagnosis we look at what can be connected and what is worth it.
I already have an online shop. Do I need another one?
Not always. Often what is missing is the brand, the product pages, speed on mobile or the right ads. The diagnosis tells you where to start.
Do you run ads for the shop?
Yes, on Google and social media, measured by sales and by the cost of each sale, not by clicks.
Do you also handle social media?
Yes. Content and social media are part of the same brand, so they can be done by those who designed it.
Make those who discover your product online want it as much as those who see it in the shop.
Start by knowing where you stand. The diagnosis tells you what to change first — even if it isn't with us.
Daniel Gonçalves, founder. Reply within 24 working hours, from the person who runs your project. No commitment.
Other sectors: Clinics and private healthcare · Industry and manufacturers · B2B professional services